80% of readers believe authentic content is the main factor
that will drive them to follow or engage with a brand. - Pardot
Our goal is to empower you to create valuable content for your brand. Content that engages your customers, encourages interactions and builds loyalty.
Our online workshop will give insights and a deeper understanding into your brand's purpose, identity and who your ideal customers are.
This enables us to develop a brand voice that reflects your values, personality and what your business stands for. You'll be able to use your brand voice in all your communications to effectively connect with your customers, and nurture relationships for growth.
We establish 'content categories' based on what your customers really care about and value, but that also reflect who your business truly is.
These content categories give you a pathway to creating topics for content that engages with your audience, driving conversion and loyalty.
Discovery Workshop - 2 hours online
Unique Selling Point - definition
Brand Personality Results
Customer Personas (max 2)
Brand Messaging Examples
Brand Voice & Guidelines
Content Calendar Planner Advice
2-3 week delivery